Sustainability & Impact

Plastic has changed our everyday lives and, in many ways, making it more comfortable. Plastic has, however, also created a significant pollution problem for animals, humans and the environment. Everything points towards plastic production will continue to increase.

In the EU alone, 60-70% of our farmland is considered to be unhealthy. We need healthy farmland to be able to grow crops, fruits, and vegetables to feed the human population.

Since its invention, humankind has produced app. 9 billion tons of conventional plastic. Sadly most of it is still here on Earth.

Surprisingly, organic waste like left-over food, vegetable skins, fruit peels, etc. is one of the top-5 threats to global warming.

Soil underpins our food systems and biodiversity, yet 60–70% in the EU is unhealthy. Each year a billion tons erode, costing agriculture about €1.25 billion.

Plastic is everywhere and it has changed our daily life. It is durable and convenient, but unfortunately large amounts end up in the nature which has a significant negative effect on the environment, animals, and human health.

Plastic is everywhere and has changed our daily lives. It is durable and convenient, but large amounts end up in nature, harming the environment, animals, and human health.

Plastic is everywhere and has changed our daily lives. It is durable and convenient, but large amounts end up in nature, harming the environment, animals, and human health.

Microplastics are increasingly found in nature, and while their full impact is still unclear, they are seen as one of the biggest environmental challenges for humans and the planet.

Conventional plastic has made life more convenient but also created major pollution for animals, humans, and the environment - and production keeps rising.